These are the rules of classic film making, that I will need to understand in order to produce my short film. Once the rules have been understood, I can then if I chose oppose them.
1. Know the rules of your genre and follow them, e.g. consider lighting and mise-en-scene for horror, creativity starts as a rule following exercise. Follow technical codes and principles of classic filmaking - beginning, middle and end, continuity editing, 180 degree rule, cut on action.
2. Break the rules if appropriate, challenging generic conventions, you must know the rules before you break them - creatively intelligent, substitution exercises e.g. in gangster use female instead of male, substitute a murder weapon - instead of knife or gun use pen or bag, use counterpoint sound instead of parallel.
3. Plan the film - script, storyboard, mise-en-scene, planning allows for creative revision. Produce a short film script in industry format - five pages, one page of script equals on minute of film time. Audition actors and film them, plan shots in a sketched format and later photograph them, appoint director, production designer, editor. Mise en scene - maintain continuity - particularly weather, shoot outdoor scenes together.
4. Narrative short film, protagonist characters have emotional goal, adventure, sense of enigma, moments of conflict, resolution.
5. Personality - the best creative work has a sense of identity, a signature i.e film what you know, pay homage to a key text that has influenced your film
6. Team - use people suited to their roles, choose the best and audition, screening your film before the final edit, note down audience feedback.
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